Ruff Ryders Entertainment – Record Label Info

---

Name	Ruff Ryders Entertainment
Founded	1988
Founders	Joaquin “Waah” Dean, Darin “Dee” Dean, and Chivon Dean
Location	New York City, South Bronx
Notable Artists	DMX, The Lox, Eve, Swizz Beatz, Jadakiss, Styles P, Sheek Louch, Drag-On
Subsidiary Of	Universal Music Group
Distribution	Fontana Distribution
Notable Projects	Funkmaster Flex featuring DMX (2000), Eve featuring Alicia Keys (2002)
Additional Initiatives	Ruff Ryders Motorcycle Club, Ruff Ryders to the Rescue
Impact	Iconic player in hip-hop music, influential talent lineup, ground-breaking records, community initiatives

Founding of Ruff Ryders Entertainment

Ruff Ryders Entertainment is an American hip hop music label founded in the year 1988. The label was brought to life by the sibling trio: Joaquin “Waah”, Darin “Dee”, and Chivon Dean.

From its roots in the South Bronx of New York City, Ruff Ryders became a dominant force within the hip-hop industry.

Key Players in Ruff Ryders: The Sibling Trio

The sibling trio is comprised of Joaquin “Waah” Dean, Darin “Dee” Dean, and Chivon Dean. Their collective vision and drive led to the establishment of the iconic Ruff Ryders Entertainment, a name synonymous today with groundbreaking rap artists and influential hits.

Initial Success and Influence in Hip-Hop Industry

Ruff Ryders' success was not just limited to their music, but also extended to their management skills. They were instrumental in shaping careers of talented artists such as DMX, Swizz Beatz, Eve, and Jadakiss.

These artists went on to become multi-platinum stars associated with major labels like Def Jam Recordings and Bad Boy Records.

Major Labels and Artists Associated with Ruff Ryders

Ruff Ryders Entertainment has been associated with many major labels including Universal Music Group. The label distributed its music through Fontana Distribution.

Over time, notable artists like Styles P and Sheek Louch joined the collective, contributing to its diverse musical portfolio.

Unique Strategy: Licensing the Brand to Streets

One unique aspect about Ruff Ryders that sets them apart from other music labels is their innovative approach toward brand licensing. This hip hop label is known for licensing its brand directly to streets – a concept that was developed by one of its founders.

Notable Projects and Hits under Ruff Ryders Label

Several successful projects have been launched under this label including Funkmaster Flex featuring DMX (2000), Eve featuring Alicia Keys (2002), among others. Their first hit album ‘Ruff Ryders' First Lady’ was co-founded by the sibling trio which received widespread acclaim.

Departure of Artists and Formation of New Labels

Over time, some artists moved on from Ruff Ryder Entertainment to explore new avenues. Notable among them is Drag-On who established Hood Environment after parting ways with Ruff Ryders.

Expansion into Lifestyle: Creation of Ruff Ryders Motorcycle Club

Ruff Ryder’s influence extends beyond just music; it seeped into lifestyle initiatives as well which included a street team of bikers known as the ‘Ruff Ryder Motorcycle Club'.

This venture added another feather in their cap showing their innovation beyond just music production.

‘Ruff Ryder’s To The Rescue' Program

The ‘Ruff Ryder’s To The Rescue' initiative is a testament to their commitment towards community support. For over two decades, they've been providing support to urban communities across America showing they're not just about creating remarkable music but also about uplifting communities.

The Legacy Continues…

In conclusion, Ruff Ryder’s Entertainment continues making its mark on hip-hop scene due to its unique strategies, influential talent lineup, ground-breaking records, community initiatives which led it be an integral part history’s dynamic rap scene.