Learn insider strategies, digital marketing tactics, and proven methods to break through the noise and build a sustainable music career.
Everything you need to navigate the modern music industry.
Decode label deals, distribution models, and release strategies used by breakout artists.
Launch marketing systems that turn casual listeners into superfans and paying supporters.
Leverage AI tools, automation, and creator platforms to accelerate momentum sustainably.
Build your power circle with managers, publicists, and collaborators who amplify your reach.
Weekly analysis on launch playbooks, marketing funnels, and brand positioning from the latest breakthrough artists.
Music businesssplits and split sheets, publishing vs. master rights, PRS/MCPS/PPL, SoundExchange, neighboring rights, ISRC/ISWC, metadata, cue sheets, sample clearance.
Digital marketingpositioning, audience profile, content pillars, SEO for your name & releases, short-form strategy, email list, CRM, analytics.
Brandingartist story, visual system, logo/wordmark, color, typography, press kit (bio, photos, links).
StackDAW, vertical video editor, caption tool, link-in-bio, scheduler, analytics dashboard.
Music businesssplits and split sheets, publishing vs. master rights, PRS/MCPS/PPL, SoundExchange, neighboring rights, ISRC/ISWC, metadata, cue sheets, sample clearance.
Digital marketingpositioning, audience profile, content pillars, SEO for your name & releases, short-form strategy, email list, CRM, analytics.
Brandingartist story, visual system, logo/wordmark, color, typography, press kit (bio, photos, links).
StackDAW, vertical video editor, caption tool, link-in-bio, scheduler, analytics dashboard.
Music businesssplits and split sheets, publishing vs. master rights, PRS/MCPS/PPL, SoundExchange, neighboring rights, ISRC/ISWC, metadata, cue sheets, sample clearance.
Digital marketingpositioning, audience profile, content pillars, SEO for your name & releases, short-form strategy, email list, CRM, analytics.
Brandingartist story, visual system, logo/wordmark, color, typography, press kit (bio, photos, links).
StackDAW, vertical video editor, caption tool, link-in-bio, scheduler, analytics dashboard.
Core formatsstudio snippet, hook/chorus performance, behind-the-scenes, stitch/duet, live clip, fan reaction.
Cadence1 flagship video weekly, 3–5 shorts, 1 email, daily stories.
Systemscript → shoot vertical first → edit once → export many cuts (hook-first, 7–60 seconds).
Packagingstrong first second, on-screen lyrics, auto-captions, watermark/handle, end card to save/follow.
Assetscover art set, thumbnail set, lyric cards, stems pack, instrumentals, clean versions.
Hubsimple site with catalog, EPK, sign-up, smart links, owned analytics.
Core formatsstudio snippet, hook/chorus performance, behind-the-scenes, stitch/duet, live clip, fan reaction.
Cadence1 flagship video weekly, 3–5 shorts, 1 email, daily stories.
Systemscript → shoot vertical first → edit once → export many cuts (hook-first, 7–60 seconds).
Packagingstrong first second, on-screen lyrics, auto-captions, watermark/handle, end card to save/follow.
Assetscover art set, thumbnail set, lyric cards, stems pack, instrumentals, clean versions.
Hubsimple site with catalog, EPK, sign-up, smart links, owned analytics.
Core formatsstudio snippet, hook/chorus performance, behind-the-scenes, stitch/duet, live clip, fan reaction.
Cadence1 flagship video weekly, 3–5 shorts, 1 email, daily stories.
Systemscript → shoot vertical first → edit once → export many cuts (hook-first, 7–60 seconds).
Packagingstrong first second, on-screen lyrics, auto-captions, watermark/handle, end card to save/follow.
Assetscover art set, thumbnail set, lyric cards, stems pack, instrumentals, clean versions.
Hubsimple site with catalog, EPK, sign-up, smart links, owned analytics.
PlatformsTikTok, YouTube Shorts, Reels; long-form on YouTube; weekly live sessions.
Distributionplaylists, curators, Discord, Reddit, niche subs, micro-blog threads.
Collabsproducers, vloggers, dancers, micro-creators; stitch/duet chains; challenges with a unique sound.
Signals to chasewatch time, replays, saves, shares, comments per view.
Light paidboosts on high-retention clips, retarget visitors and engaged viewers.
Trustsocial proof bar—press quotes, playlist badges, UGC grid, fan map.
PlatformsTikTok, YouTube Shorts, Reels; long-form on YouTube; weekly live sessions.
Distributionplaylists, curators, Discord, Reddit, niche subs, micro-blog threads.
Collabsproducers, vloggers, dancers, micro-creators; stitch/duet chains; challenges with a unique sound.
Signals to chasewatch time, replays, saves, shares, comments per view.
Light paidboosts on high-retention clips, retarget visitors and engaged viewers.
Trustsocial proof bar—press quotes, playlist badges, UGC grid, fan map.
PlatformsTikTok, YouTube Shorts, Reels; long-form on YouTube; weekly live sessions.
Distributionplaylists, curators, Discord, Reddit, niche subs, micro-blog threads.
Collabsproducers, vloggers, dancers, micro-creators; stitch/duet chains; challenges with a unique sound.
Signals to chasewatch time, replays, saves, shares, comments per view.
Light paidboosts on high-retention clips, retarget visitors and engaged viewers.
Trustsocial proof bar—press quotes, playlist badges, UGC grid, fan map.
RegistrationsPRS/MCPS/PPL, ISRC/ISWC on every track, YouTube Content ID.
Contractssplit sheets, work-for-hire, collaboration terms, sync-ready instrumentals.
Direct revenueBandcamp/Shopify, downloads, stems, tickets, VIP livestreams, tipping.
RecurringPatreon, private Discord, early drops, monthly vault.
LicensingMusicbed, Artlist, BeatStars, direct sync pitches, library submissions; keep cue sheets tight.
Brand & financetrademark, domains, LTD setup, payout splits, catalog tracker, first-party analytics.
RegistrationsPRS/MCPS/PPL, ISRC/ISWC on every track, YouTube Content ID.
Contractssplit sheets, work-for-hire, collaboration terms, sync-ready instrumentals.
Direct revenueBandcamp/Shopify, downloads, stems, tickets, VIP livestreams, tipping.
RecurringPatreon, private Discord, early drops, monthly vault.
LicensingMusicbed, Artlist, BeatStars, direct sync pitches, library submissions; keep cue sheets tight.
Brand & financetrademark, domains, LTD setup, payout splits, catalog tracker, first-party analytics.
RegistrationsPRS/MCPS/PPL, ISRC/ISWC on every track, YouTube Content ID.
Contractssplit sheets, work-for-hire, collaboration terms, sync-ready instrumentals.
Direct revenueBandcamp/Shopify, downloads, stems, tickets, VIP livestreams, tipping.
RecurringPatreon, private Discord, early drops, monthly vault.
LicensingMusicbed, Artlist, BeatStars, direct sync pitches, library submissions; keep cue sheets tight.
Brand & financetrademark, domains, LTD setup, payout splits, catalog tracker, first-party analytics.
In 2026, being somebody on social media is what will make or break your career. UK influencer, Bouncer, commonly phrases it as being "internet ready!" we love that term 😉 If you aren't fully making use of social media marketing platforms like TikTok, Youtube and Instagram, you are missing out. These organic social platforms can ... Read more
TL;DR Gaining Exposure to Attract Booking Agents and Promoters Let’s get real. In the dazzling world of music, talent is essential but exposure is pivotal. To attract booking agents and promoters for your live performances, you need to ensure your vibes are reaching their ears. Take steps to broaden your reach – publish your content ... Read more
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